Synopsis
Social Media Examiners Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Discover how successful businesses employ social media, learn new strategies and tactics, and gain actionable tips to improve your social media marketing. Find show notes at https://www.socialmediaexaminer.com/podcast/
Episodes
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Testing Facebook Ad Creative: The Path to Better Sales
22/07/2021 Duration: 48minWant more sales from Facebook ads? Wondering if better creative could improve your results? To learn how to efficiently test your Facebook ad creative so you can scale your results and increase sales, I interview Rick Mulready.Sponsor: Visit wix.com/ecommerce to create your store and drive sales today. | Guest: Rick Mulready | Show Notes: socialmediaexaminer.com/468 | Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Improving Instagram Engagement to Build Community and Conversions
15/07/2021 Duration: 46minIs your Instagram engagement falling day by day? Could you be making mistakes that turn your followers off? To discover a proven strategy to help you get more engagement on Instagram and stop making potentially dangerous posting mistakes, I interview Sue B. Zimmerman.Sponsor: Visit wix.com/partners and reimagine what your agency can accomplish. | Guest: Sue B. Zimmerman | Show Notes: socialmediaexaminer.com/467 | Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Twitter Spaces: How to Get Started
08/07/2021 Duration: 43minHave you got a decent following on Twitter? Wondering how to use Twitter Spaces to connect with them? To discover how to get started with Twitter Spaces, including tips to plan and moderate your space, I interview Reesha Howard.Sponsor: Visit wix.com/partners and reimagine what your agency can accomplish. | Guest: Reesha Howard | Show Notes: socialmediaexaminer.com/466 | Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Low-Cost Social Ad Strategies That Convert
01/07/2021 Duration: 49minWant to improve results from your ads without breaking the bank? Looking for ad strategies you can implement today? To discover five low-cost ad strategies that convert on Facebook and YouTube, I interview Billy Gene Shaw.Sponsor: Visit wix.com/partners and reimagine what your agency can accomplish. | Guest: Billy Gene | Show Notes: socialmediaexaminer.com/465 | Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Selling on LinkedIn Without Ads
24/06/2021 Duration: 47minDo you want to generate more sales from LinkedIn? Wondering how best to use your profile, company page, and LinkedIn messages to promote your product or service? To discover how to sell on LinkedIn without ads, I interview Judi Fox.Sponsor: Visit wix.com/partners and reimagine what your agency can accomplish. | Guest: Judi Fox | Show Notes: socialmediaexaminer.com/464 | Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Conversion Rate Optimization in a Post-COVID World
17/06/2021 Duration: 48minDo you want more sales from your website? Wondering how to test different elements to improve your conversion results? To learn how to optimize your website or landing pages for conversions with conversion rate optimization, I interview Chris Dayley.Sponsor: View demo at keap.com/sme | Guest: Chris Dayley | Show Notes: socialmediaexaminer.com/463 | Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Instagram DM Automation: How to Automate Your Messages
10/06/2021 Duration: 48minDo people DM your business on Instagram? Wish you could automate your responses to your followers and customers? To learn how to use Instagram direct messaging automation to streamline business communications on Instagram, I interview Natasha Takahashi. Sponsor: View demo at keap.com/sme | Guest: Natasha Takahashi | Show Notes: socialmediaexaminer.com/462 | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Content Marketing Strategy: A Proven Method to Success
03/06/2021 Duration: 48minNeed to build a content marketing strategy? Wondering how to develop content that grows your business? To learn what content marketing is and how to create a content marketing strategy that works, I interview Joe Pulizzi. Sponsor: View demo at keap.com/sme | Guest: Joe Pulizzi | Show Notes: socialmediaexaminer.com/461 | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Social Media Marketing Strategy: How to Thrive in a Changing World
27/05/2021 Duration: 43minLooking for a better social media marketing strategy? Need to build a social strategy that works? To learn a proven method for creating a social strategy that will guide you closer to your marketing goals, I interview Jay Baer. Guest: Jay Baer | Show Notes: socialmediaexaminer.com/460 | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Facebook Ad Strategy: How to Simplify Your Campaigns
20/05/2021 Duration: 46minNeed a better strategy for your Facebook ads? Looking for a proven method to improve your Facebook ad results? To find a simple strategy that will help you plan your Facebook ads, I interview Ben Heath. Sponsor: Visit drip.com/sme | Guest: Ben Heath | Show Notes: socialmediaexaminer.com/459 | Sign up for Social Video Summit at SocialVideoSummit.live | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Clubhouse Strategy: How Your Business Can Benefit
13/05/2021 Duration: 47minWondering if you should be using Clubhouse? Looking for a strategy to get the best return on your Clubhouse time? To discover how your business can benefit from Clubhouse and learn a six-step strategy to maximize the return on the time you invest on the platform, I interview TerDawn DeBoe. Sponsor: Visit drip.com/sme | Guest: TerDawn DeBoe | Show Notes: socialmediaexaminer.com/458 | Sign up for Social Video Summit at SocialVideoSummit.live | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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TikTok Ads: How They Differ From Facebook Ads
06/05/2021 Duration: 46minWondering if TikTok ads are right for your business? Want to know how TikTok ads compare to Facebook ads? To discover how TikTok ads differ from Facebook ads and what types of ad creative work on TikTok, I interview Caleb Roberts. Sponsor: Visit drip.com/sme | Guest: Caleb Roberts | Show Notes: socialmediaexaminer.com/457 | Sign up for Social Video Summit at SocialVideoSummit.live | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Facebook Retargeting Strategy: Creative Applications
29/04/2021 Duration: 39minDo you use retargeting on Facebook and Instagram? Wondering how to leverage ad retargeting in light of recent privacy changes? To discover creative ideas for retargeting audiences on Facebook and Instagram, I interview Tristen Sutton. Guest: Tristen Sutton | Show Notes: socialmediaexaminer.com/456 | Sign up for Social Video Summit at SocialVideoSummit.live | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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How to Improve Your Facebook Organic Reach
22/04/2021 Duration: 46minHas your Facebook reach plummeted? Looking for better ways to get in front of your ideal audience? To discover a three-step system to improve your Facebook organic reach, I interview Rachel Miller. Guest: Rachel Miller | Show Notes: socialmediaexaminer.com/455 | Sign up for Social Video Summit at SocialVideoSummit.live | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Email Marketing Strategy: What Marketers Need to Know
15/04/2021 Duration: 46minDo you have an email list? Wondering how to leverage email in your marketing? To explore how to develop an email marketing strategy to sell your products and services, I interview Jenna Tiffany. Guest: Jenna Tiffany | Show Notes: socialmediaexaminer.com/454 | Sign up for the Social Media Marketing Society at smmarketingsociety.com | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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TikTok Trends: How to Leverage Trending Content for Business
08/04/2021 Duration: 45minDo you want more exposure on TikTok? Wondering how to tap into trending TikTok content? To discover three ways to identify trending TikTok content and learn how to leverage trends to promote your business on TikTok, I interview Wave Wyld. Guest: Wave Wyld | Show Notes: socialmediaexaminer.com/453 | Sign up for the Social Media Marketing Society at smmarketingsociety.com | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Using YouTube to Grow a Business
01/04/2021 Duration: 46minWondering if your business should have a YouTube presence? Have you tried publishing on YouTube but it hasn't done anything for your business? To explore how to use YouTube videos to grow your business organically, I interview Jessica Stansberry. Guest: Jessica Stansberry | Show Notes: socialmediaexaminer.com/452 | Sign up for the Social Media Marketing Society at smmarketingsociety.com | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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LinkedIn Video Strategy: Getting More Exposure on LinkedIn
25/03/2021 Duration: 46minWant to use LinkedIn video to position yourself as an expert? Wondering what kind of video content to produce? To explore how to build your expertise using three types of video on LinkedIn, I interview Alex Minor. Guest: Alex Minor | Show Notes: socialmediaexaminer.com/451 | Sign up for the Social Media Marketing Society at smmarketingsociety.com | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Influencer Marketing Strategy: How to Grow Your Influence
18/03/2021 Duration: 46minCould influencers bring you more business? Wondering how to incorporate influencers into your marketing strategy? To discover how your business can benefit from influencers and find tools to help you partner with the right influencers, I interview Jason Falls. Guest: Jason Falls | Show Notes: socialmediaexaminer.com/450 | Sign up for the Social Media Marketing Society at smmarketingsociety.com | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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YouTube Shorts: The Opportunity for Creators and Businesses
11/03/2021 Duration: 50minHave you heard of YouTube Shorts? Wondering how to use shorts on YouTube for business? To explore what YouTube shorts are and how marketers can take advantage of this new content type on YouTube, I interview Derral Eves. Sponsor: Visit ahrefs.com/webmaster-tools | Guest: Derral Eves | Show Notes: socialmediaexaminer.com/449 | Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.