Garlic Marketing Show

Who would have thought that there is a science to conducting surveys?On this episode of the Garlic Marketing Show, Dr. Matt Champagne reveals the psychology of conducting surveys. He also explains how you can maximize your survey’s potential in understanding and keeping your current clients.What You’ll Learn:One of the worst questions you can ask on a surveyHow cruise lines use the SurveyConversation to overcome the challengesThe Worst Survey Scale according to Matt ChampagneThe best time to ask for a surveyHow to use surveys to keep your clients foreverConnect with Matt:Find Matt’s LinkedIn here!Check out his website!Get the 9 Principles of Customer Feedback today!Resources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Direct mail isn’t a new thing. In fact, it has been evolving these past years. But what if standing out means that you would have to DEVOLVE?Discover how SimplyNoted CEO, Rick Elmore, uses this one direct mail technique that changed their lives and their clients on the latest Garlic Marketing Show episode with Ian Garlic.What You’ll Learn:How to stand out with direct mailDirect mail technique that will make you say “how did I not think of that?!"The best way to write direct mailHow to prepare for direct mailHow to use direct mail to make your readers convertNurturing your customers with Direct MailConnect with Rick:Work with Rick and his team!Follow Rick on his LinkedInResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Just when you thought business is just all about marketing and operations, this episode is going to tell you otherwise.On this episode of the Garlic Marketing Show, Susan Ibitz, the Founder of Human Behavior Lab and what you would call a Human Behavior Hacker, reveals details on how you could win negotiations and more clients.What You’ll Learn:The Importance of ProfilingOne trait the best profilers have in commonHow to successfully pitch to Shark Tank InvestorsWhat most Lawyers fail to do for their clientsOne HARMFUL MISTAKE Businesses MakeConnect with Susan:Susan on LinkedInSusan on InstagramSusan on FacebookWork with Susan!Resources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

SEO is the talk of the town.You can see how there is a sudden demand for SEO in the last few years.And everyone is just fighting to rank FIRST in their own niche.SEO techniques are also being introduced here and there, but what works exactly?On this episode of the Garlic Marketing Show, Stephan Spencer, the CEO of NetConcepts, revealed UNSPOKEN SEO TRUTHS that you may not even know about.What You’ll Learn:One thing that older websites need to doThe content strategy that WILL STAY RELEVANT almost foreverQuantity or Quality: What works?How to write comprehensive content that RANKSTips to hire INCREDIBLE SEO TalentsConnect with Stephan:Stephan Spencer’s LinkedInStephan Spencer on TwitterStephan Spencer on InstagramBook a Call with StephanWork with Stephan’s TeamLearn more SEO with Stephan’s PodcastLearn more about Self Growth with Stephan’s PodcastResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the

Since the Pandemic, digitalization has evolved and has taken over people’s preferences.Because of this human shopping behaviors have also changed affecting tons of businesses and marketing methods.On this episode of the Garlic Marketing Show, Alex Melen, the Co-Founder of SmartSites, teaches us about Marketing practices that NO LONGER WORK and how to DO IT RIGHT TODAY.On top of that, he also shares how he got to grow his agency 2X in a short span of time.What You’ll Learn:Digital Advertising killed Brand LoyaltyThe Trends that the Pandemic BirthedThe Reason for Revlon’s Bankruptcy   "The Amazon Experience"The Biggest Mistakes on Websites right nowConnect with Alex:Find Alex on LinkedInFind Alex on FacebookFind Alex on TwitterFind Alex on InstagramVisit Alex’s WebsiteWork with Alex’s TeamResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for pr

Hubspot is still a mystery to many business owners.But understanding such a powerful tool can skyrocket your business IF USED THE RIGHT WAY.On this episode of the Garlic Marketing Show, we have Louis Garcia, CEO of Media Garcia, revealing interesting ways to maximize Hubspot that had helped him grow a SaaS Company.What You’ll Learn:The First Red Flag In Hubspot for SaaS CompaniesThe Quick Place to Improve for Better Email DeliverabilityThe 80/20 RuleCreating 1 to 1 Email Strategies that drive immediate resultsHow to prevent list churn and recapture 6% of your listConnect with Louis:Louis Garcia on LinkedInWork with Media Garcialouis@mediagarcia.comResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Videos are one of the best ways to stand out in a noisy digital environment.But having millions of videos to choose from online, HOW DO YOU BREAK THE NOISE EVEN MORE?On this episode of the Garlic Marketing Show, Matt Johnston, the Founder of Guide Social, reveals the way he thinks and puts ideas into reality that help his clients convert their customers.What You’ll Learn:Using Comedy to Create Amazing Video AdsThe Secret Sauce to Writing a Good Video AdMore Tips on Writing a Good Video AdThe Family Guy TechniqueThe 4 R’sConnect with Matt:LinkedInWork with Matt’s TeamResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

NO MAN IS AN ISLAND. Or should I say: No agency should be an island.Because if you’re aiming for growth, partnerships are the fastest way to get there.On this episode of the Garlic Marketing Show, Alex Glenn, the Founder of Partner Hub, teaches us the importance of partnerships as you grow your agency. Discover how to build the best partnerships and the dos and don’ts in partnership.What You’ll Learn:The myth of the "Digital Media Agency"The Types of Agency Partnerships to help you Scale and Grow FasterHow to talk to partner managersThe KPIS to Scale your digital agencyThe problem with agencies making 100% custom solutionsConnect with Alex:Alex Glenn’s LinkedInWork With Partner HubFollow Alex on TwitterResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Do you belong to the rental business space?In this episode of the Garlic Marketing Show, Luke Aulin, the CEO of RTOWN, reveals how they helped RV Rental Company Ondevan Campervan grow by 146% with the help of website development and other digital strategies.What You’ll Learn:Big mistakes business owners make that COST THEM A LOTIdentifying your digital marketing priorities according to your goalsWhat sucks today about digital marketingThe #1 thing you should do for your RV rental companyConnect with Luke:LinkedInWork with RTOWNFollow Luke on TwitterResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

It’s not every day that we get insider information about the WWEBut on this episode, we are getting a little inside sneak peek on the marketing of the WWE. Rob Aurelius, Co-Founder of ARCG Media discusses the very strategy that they use to get the word out there, selling more seats for their shows.What You’ll Learn:Marketing Strategies that work for WWEHow WWE Get more people to watch their showsContent that gets WWE watchers HookedHow WWE opens doors for Marketing OpportunitiesConnect with Rob:LinkedInFollow Rob on TwitterFollow Rob on InstagramFollow Rob on TiktokMessage Rob on FacebookWork with Rob and His TeamResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

It’s so easy to get into marketing nowadays, especially now that digital platforms are easier to access than ever. But now that there are so many people into digital marketing, it can be hard to stand out.In this episode of the Garlic Marketing Show, Mark Stern, the CEO of CustomBox Agency has the solution: CUSTOM BOXES through direct mail.What You’ll Learn:Leveraging Direct Mail How to trigger all 5 senses of your customersIs the market ready for Augmented Reality?Building brand awareness through SMELLConnect with Mark:LinkedInWork with Mark!Resources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Who would have thought that educational institutions also need some form of marketing?In this episode of the Garlic Marketing Show, Shannon Zastrow, the Owner of Rocketship, reveals how he helped grow an educational institution’s enrollments by 65% in 2022 through web design and SEO.What You’ll Learn:The Features Educational Institutions Need to Have The Importance of a Scalable PlatformHow to get improved results EVERY month through GDD Winning and Promoting the National Blue Ribbon AwardAnswering the BIG questions parents are askingConnect with Shannon:LinkedInWork with RocketshipFollow Rocketship on LinkedInResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

There is a lot more going on in investments than you think.On this episode of the Garlic Marketing Show, the founder of the Franchise Tribe, and investment expert, Erik Van Horn reveals his secrets to generating more and more investment opportunities.What You’ll Learn:The sign of a bad business partnerHow to find amazing business partnersHow to connect with BIG NAMESThings Erik wished that His Younger Self KnewYour Network is Your Net Worth: Real-life exampleFinding Opportunities and LeveragesConnect with Erik:LinkedInJoin the Tribe of InvestorsListen to Erik’s Podcast!Resources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Sometimes business owners focus on marketing so much that they tend to forget that they also need to pay attention to the numbers if they still want to be profitable by the end of the day.On this episode of the Garlic Marketing Show, Ryan Tansom, the Co-Founder of Arkona LLC, shares with us the importance of the numbers behind marketing.What You’ll Learn:How to build a valuable businessWhy you should be focusing on cash flow that is SUSTAINABLE, PREDICTABLE, and TRANSFERABLEBuilding a marketing plan based on your profitabilityApproaching things with careful thought: Why you shouldn’t be firing your cannonballs before your bulletsThe Baby Boomer’s generational problemConnect with Ryan:LinkedInFollow Arkona on LinkedInWork with ArkonaResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Running successful ads requires a lot of skill and patience.If you don't have those qualities, you’re better off not doing ads.On the latest episode of the Garlic Marketing Show, Marcus Cudd of SearchworxX, reveals the IMCA award-winning advertising strategy that grew an Insurance Company’s ROAS 10X.What You’ll Learn:The Process That 10X’D An Insurance Carrier’s ROASONE THING That Made a Huge DifferenceWhy Focusing on ONE Marketing Channel Is Not EnoughWhy Creatives Are CrucialConnect with Marcus:LinkedInWork With Marcus and His TeamFollow Searchworxx on LinkedInFollow Searchworxx on TwitterResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Every marketer’s dream is to be able to track every move of their customers. SegMetric have made that a reality.On this episode of the Garlic Marketing Show, Keith Perhac, the CEO and Founder of SegMetrics, talks about how he and his team saved 80% of their client’s leads that could have gone down the drain.What You’ll Learn:TO THE RESCUE: How They Saved 80% Of Their Client’s LeadsHow to do it: Analyzing How, Where, and When You Messed Up“Marketing is Putting Your Product In Front of the Right People At the RIght Time”The Purpose of the ‘We F***** Up’ EmailThe Billboard EffectConnect with Keith:LinkedInTweet with KeithExperience SegmetricsResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Facebook, or should I say Meta Ads, is quickly evolving as more and more users are becoming smarter with the use of social media.Discover how Jessie Healy, the CEO of Webtopia is rocking it and even grew a fashion brand’s ROAS to 5.2x.Get all her tips and strategies on this episode of the Garlic Marketing Show.What You’ll Learn:The Facebook Ads Process that Gave a Fashion Brand a 5.2 ROAS Most Agencies Don’t Emphasize This Critical Step Before AdvertisingA Simple Targeting Strategy That Works ImpressivelyThe Creative Styles That Work TODAY on Facebook AdvertisingHow Your Environment Affects the Way You StrategizeConnect with Jessie:Connect with Jessie Healy:Work with Jessie’s TeamJoin Jessie’s Facebook GroupResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

We’ve all had this EUREKA moment, whether we’re on a walk, in the shower, or wherever, that gives us the idea that we could be the founder of the next Facebook or Amazon.But without the right guidance and knowledge, taking the next steps in developing these ideas seems impossible.That’s why on this episode of the Garlic Marketing Show, the Founder of Project10K and Synduit, Jared Yellin, shares his journey on how he got started with his innovative ideas and is now helping others build their own ideas.What You’ll Learn:Failure is NOT The End Of Your JourneyHow a Non-Tech Expert Is Planning to Found 10,000 Tech Companies in 10 YearsStep-By-Step Process of Developing Innovative Ideas8 Traits Every Founder Should HaveConnect with Jared:Connect with Jared Yellin on Instagram:Visit Jared’s WebsiteTry Out SynduitInnovative Idea? Submit Yours at Project10KResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to t

Once upon a time, YouTube was just a platform where people all over the world could post their random videos.But now, for Chris Do and his team at The Futur, they've made the most out of YouTube, reaching 1.9 Million Subscribers, which helped them build a $4.9 Million yearly revenue income stream.Find out how he did it with his useful tips on this episode of the Garlic Marketing Show.What You’ll Learn:How The Futur Grew to 1.9M SubscribersChris Do on NFTsYoutube Growth Techniques that are Working NOWHow YouTubers are Doing it Wrong Costing Them A LOTBuilding a $4.9 Million A Year Revenue Business With a CommunityConnect with Chris:LinkedInTwitterInstagramThe Futur on YoutubeResources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Business and Marketing are two of the broadest topics to discuss.There are so many aspects to understand in order to reach success.Different problems arise as you take more and more steps, which can be extremely overwhelming.Luckily, in this episode, Mike Michalowicz, the author of various business and marketing books such as Profit First, The Pumpkin Plan, The Toilet Entrepreneur, and a lot more, gives us his golden nuggets on running a business and creating successful marketing campaigns.What You’ll Learn:Why You Need to Tell Stories From Now OnEvery Marketer Should Practice ExperimentationThe BIGGEST Marketing Mistake Rookies MakeMarketing Hack For ConferencesFixing the Weakest Link: The Proper Way to Grow Your BusinessWhy Your Employees SuckConnect with Mike:Connect with Mike MichalowiczVisit his websiteGrab his books!Resources:Connect with IanSupercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See aca