Building A Storybrand With Donald Miller | Clarify Your Message So Customers Will Listen

Informações:

Synopsis

If youre frustrated because you struggle to get the word out about your product or service, the Building a StoryBrand podcast will help. Fans of the podcast are ecstatic about the fun and entertaining way Donald Miller brings you practical advice about clarifying your message so customers will listen. Don and the StoryBrand team are the world's leading experts in harnessing the 2,000 year-old proven power of story formulas to get people talking about your brand. Get your message out, grow your company, stand out in the marketplace, and have a blast doing it!Past guests: Seth Godin, Patrick Lencioni, Charles Duhigg, Dave Ramsey, Auntie Anne, Daniel Pink, Blake Mycoskie (TOMS), Ken Blanchard, Scott Hamilton, Nancy Duarte, Chris Anderson (TED), and so many others.

Episodes

  • #150: How to Streamline Your Social Media Use for Better Focus and Productivity

    27/11/2023 Duration: 19min

    It’s our best Black Friday Deal ever! Get $100 off Business Made Simple when you sign up now at BusinessMadeSimple.com/BlackFriday. Join thousands of successful business owners who’ve used the 6-step plan to grow their small business. Visit BusinessMadeSimple.com/BlackFriday. to learn more and take advantage of our best offer of the year!   --   Everyone has a love-hate relationship with social media these days. It’s great for staying in touch and laughing at cute pets, but it can also be a source of distraction and disconnection, especially in your personal life. Many find it hard to manage their time on social media, which can get in the way of real-world responsibilities. So, how can you enjoy social media without it taking over your life and getting in the way of your real-life friends and tasks?   In this episode, host Donald Miller shares his personal strategies for balancing social media usage as a business owner, offering insights into how he limits his time on certain platforms while maximizing their

  • #149: Tim Arnold—How to Lead Your Dream Team

    20/11/2023 Duration: 32min

    It’s our best Black Friday Deal ever! Get $100 off Business Made Simple when you sign up now at BusinessMadeSimple.com/BlackFriday. Join thousands of successful business owners who’ve used the 6-step plan to grow their small business. Visit BusinessMadeSimple.com/BlackFriday. to learn more and take advantage of our best offer of the year!   --   Are you struggling to get your team to click? In the world of work, getting everyone on the same page can feel like herding cats. Misunderstandings, conflicting ideas, and just not seeing eye-to-eye can turn your dream team into a group that barely gets things done. In an era where teamwork is the key to success, finding a way to make all these different pieces fit together is a puzzle many leaders are trying to solve.   In today’s episode, host Donald Miller chats with Tim Arnold, author of Next Level Teamwork and a master in untangling the knots of team dynamics. Arnold brings a fresh perspective to the table, challenging the conventional ways of thinking about team

  • #148: Jen Gottlieb—How to Build a Media Presence that Lasts

    13/11/2023 Duration: 30min

    Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you pre-order right now at CoachBuilderBook.com/Podcast, you'll unlock amazing bonuses like the 90-minute audio summary of the book so you're immediately able to jump start your coaching career!    --   Feeling invisible in the bustling marketplace? You're not alone. Many brands and businesses hustle hard but still stay hidden in the shadows of their flashier competitors. It's tough to get the world to take notice, and even tougher to figure out where to start. If you're tired of watching from the sidelines and ready to step into the spotlight so you can transform your reach and reputation, this is the episode for you.   Today, dive in with guest host Dr. J.J. Peterson as he chats with publicity dynamo Jen Gottlieb, author of Be Seen: Find Your Voice. Build Your Brand. Live Your Dream. Together, they unpack the nuances of creating a media presence that truly re

  • #147: John Lowry—Unlocking the Secrets of Effective Negotiation

    06/11/2023 Duration: 38min

    Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you pre-order right now at CoachBuilderBook.com/Podcast, you'll unlock amazing bonuses like the 90-minute audio summary of the book so you're immediately able to jump start your coaching career!    --   Professionals often find themselves in situations where they need to negotiate, whether it's closing a deal, discussing salaries, or resolving conflicts. But many struggle to understand what it takes to be a good negotiator. They get caught up in demands rather than understanding real needs — often leaving a lot of value on the table. So how can you become a better negotiator who creates win-win scenarios?   In today’s episode, Donald Miller is joined by John Lowry, author of Negotiation Made Simple, to discuss practical tips and strategies for effective negotiation. John sheds light on the importance of empathy, understanding, and the “good manners of negotiati

  • #146: How to Escape a Corporate Zombie Apocalypse! (Halloween Special)

    30/10/2023 Duration: 30min

    Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you pre-order right now at CoachBuilderBook.com/Podcast, you'll unlock amazing bonuses like the 90-minute audio summary of the book so you're immediately able to jump start your coaching career!    --   Even though it's the Halloween season, for many of you, the real horror is being trapped in a job that drains the life out of them, a corporate world filled with the ‘living dead’ – monotonous routines, unending meetings, and a lack of fulfillment. It’s a corporate zombie apocalypse where passion and creativity are often buried, and every day is a struggle to survive. But there’s hope!   In this Halloween special of Business Made Simple, Donald Miller and Dr. J.J. Peterson (co-host of the Marketing Made Simple Podcast) unveil the ultimate survival guide made up of 8 straightforward steps you can use to break the chains, escape the job that haunts your dreams, an

  • #145: Your Website Probably Stinks—Here’s How to Fix It!

    23/10/2023 Duration: 28min

    Is your website failing to bring in sales? You may have a great looking site with a fancy tagline, but if it’s not selling, you’re probably missing the most important element: clear messaging that shows how you solve your customer’s problem. So what steps can you take to transform your website into a revenue-generating engine?   In today’s episode, host Donald Miller is joined by J.J. Peterson, Head of StoryBrand and co-host of the Marketing Made Simple Podcast, to discuss a simple formula for building a website that will generate leads and drive sales. You’ll also discover the reason why 65% of businesses fail and how you can avoid being one of them. Tune in and learn how to turn your website into a lean, mean sales machine! Get free access to The Ultimate Website Template at BusinessMadeSimple.com/Website.   --   Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you pre-order right now at CoachBuilderBook.c

  • #144: How to Scale Your Service-Based Business Without Hiring

    16/10/2023 Duration: 28min

    Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you pre-order right now at CoachBuilderBook.com/Podcast, you'll unlock amazing bonues like the 90-minute audio summary of the book so you can jump start your coaching career immediately!    --   Service providers, like photographers, writers, or designers, often hit a revenue cap, limited by the hours they can work. Breaking through the revenue ceiling can be a challenge when your business relies heavily on your personal time and effort. So how can you scale your business and increase your revenue without working more hours? Is this even possible without making an expensive hire?   In today’s episode, Donald Miller sits down with Tyler Core, owner of Tyler Core Photography!, a Chicago-based studio specializing in headshots for actors. After 15 years in business, Tyler is stuck when it comes to scaling. Don gives him a detailed, actionable roadmap to add a coach

  • #143: How to Escape the Hourly Rate Trap as a Coach

    09/10/2023 Duration: 32min

    Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you pre-order right now at CoachBuilderBook.com/Podcast, you'll unlock amazing bonues like the 90-minute audio summary of the book so you can jump start your coaching career immediately!    --   It's a common struggle for coaches—being tethered to an hourly rate, feeling undervalued, and unable to scale their business. The traditional model of trading time for money limits income potential and growth. So how do you transform your expertise into a sustainable, profitable business without being confined by the clock?   In today's episode, host Donald Miller shares a new perspective pulled right out of his newest book, Coach Builder, offering coaches a lifeline out of this trap. He introduces actionable strategies to diversify income streams, optimize value delivery, and take your coaching practice to new heights. Listen to get the tools and guidance you need to g

  • #142: Marlee Joseph—The Secret to Making Better Marketing Decisions

    02/10/2023 Duration: 18min

    When it comes to marketing, it’s easy to feel bombarded with endless opportunities. The key is to choose wisely and avoid jumping at everything that comes your way. Marlee Joseph, the Director of Marketing at Business Made Simple, is a pro at this. She’s mastered the art of prioritization by using the ICE framework, a simple decision-making formula that helps her sift through marketing opportunities and pick the winners.     In today’s episode, host Donald Miller sits down with Marlee to unpack this process and how it can help you avoid overwhelm in your business. You’ll discover how Marlee’s strategic use of the ICE Method has led to more informed decisions, prioritized actions, and amplified marketing impact. Tune in and learn how you can use the ICE Method to make smarter choices that boost your marketing and drive growth!   --   FIND OUT WHAT NEXT STEPS YOU CAN TAKE TO SELL YOUR SMALL BUSINESS: SellYourSmallBusiness.com.   IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIG

  • #141: How to Unleash Your Instagram Potential & Build a Personal Platform

    25/09/2023 Duration: 17min

    In an age ruled by social media, entrepreneurs are discovering the power of crafting a personal platform to catapult themselves (and their products) into the limelight. But forget about trendy dances and silly reels – it's all about honing in on the problem you solve.   In today’s episode, Donald Miller shares five underrated tactics for creating your personal platform on Instagram. Learn how to become the voice for those facing the same challenges, master the art of crafting memorable sound bites, and truly embody your message. If you've been looking for a roadmap to start building your personal platform, this episode is for you!   --   FIND OUT WHAT NEXT STEPS YOU CAN TAKE TO SELL YOUR SMALL BUSINESS: SellYourSmallBusiness.com.   IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.   ORDER DON'S NEW BOOK "HOW TO GROW YOUR SMALL BUSINESS": GrowYourSmallBusiness.com   SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCA

  • #140: How to Provide Health Benefits to Your Employees Without Breaking the Bank

    18/09/2023 Duration: 26min

    As your business grows and you begin to hire more employees, this inevitable question comes up: “do you provide healthcare benefits?” And how you answer that question could be the difference between hiring top talent and settling for a less qualified candidate. But where in the world do you start when most healthcare packages seem too expensive and the insurance industry is so confusing?   In today’s episode, Donald Miller talks with Austin Lehman, CEO of Remodel Health, a company revolutionizing the way health benefits are delivered to employees. Austin breaks down the complex topic of employer-sponsored health insurance and shows you how you can get started for only $125/month per employee. Tune in now to learn how you can take great care of your employees and increase that care as your business (and team) grows!   Go to TruthInHealthInsurance.com to get clarity around the health insurance options you could be offering to your team. You'll also get free access to ReModel's essential guide - 6 Questions to A

  • #139: Kristi Herold—The Importance of Having More Fun at Work

    11/09/2023 Duration: 23min

    Have you ever had an idea for the Business Made Simple podcast? We want to hear from you! We’re always dreaming up ways to make this podcast more valuable for our listeners, so we want to hear what you’ve loved and what you want to hear more of so we can make future episodes even better!   Go to BusinessMadeSimple.com/Survey to help us make the podcast even better! If you take this quick survey before Friday, September 15, you’ll be entered to win a $50 Amazon gift card. Take the survey today at BusinessMadeSimple.com/Survey.    *See terms and conditions at businessmadesimple.com/terms.   --   Most organizations want high levels of productivity and creativity from their teams. But they also tend to overlook one of the biggest factors in cultivating that type of environment: having FUN! Incorporating play into the workplace leads to better team dynamics where everyone feels comfortable sharing ideas and taking risks. But how can you do this without detracting from work – and what does this look like for teams

  • #138: How to Become a Business Consultant

    04/09/2023 Duration: 20min

    Have you ever had an idea for the Business Made Simple podcast? We want to hear from you! We’re always dreaming up ways to make this podcast more valuable for our listeners, so we want to hear what you’ve loved and what you want to hear more of so we can make future episodes even better!   Go to BusinessMadeSimple.com/Survey to help us make the podcast even better! If you take this quick survey before Friday, September 15, you’ll be entered to win a $50 Amazon gift card. Take the survey today at BusinessMadeSimple.com/Survey.    *See terms and conditions at businessmadesimple.com/terms.   --   Many business professionals are bored with their careers and sick of hitting pay ceilings. They wonder if they could turn their skills into their own consulting business, but aren’t sure how to get started. In this episode, you’ll hear how three business professionals built a successful consulting business by becoming a Business Made Simple Certified Coach and tapping into the plethora of resources available to help th

  • #137: Could You Turn Your Hobby Into a Career By Teaching Others?

    28/08/2023 Duration: 32min

    Have you ever had an idea for the Business Made Simple podcast? We want to hear from you! We’re always dreaming up ways to make this podcast more valuable for our listeners, so we want to hear what you’ve loved and what you want to hear more of so we can make future episodes even better!     Go to BusinessMadeSimple.com/Survey to help us make the podcast even better! If you take this quick survey before Friday, September 15, you’ll be entered to win a $50 Amazon gift card. Take the survey today at BusinessMadeSimple.com/Survey.      *See terms and conditions at businessmadesimple.com/terms.     --     Almost all of us have a hobby – something we’re absolutely obsessed with and really good at. But have you ever considered the fact that people would pay you to teach them how to do the thing you love? Whether it’s training for half-marathons, doing interior design, or building outdoor furniture sets – chances are, there are people out there who would love to learn from you and would pay money for it.   In today’

  • #136: Rory Clark—A New Way to Approach Your Sales Conversations

    21/08/2023 Duration: 33min

    Have you ever had an idea for the Business Made Simple podcast? We want to hear from you! We’re always dreaming up ways to make this podcast more valuable for our listeners, so we want to hear what you’ve loved and what you want to hear more of so we can make future episodes even better!     Go to BusinessMadeSimple.com/Survey to help us make the podcast even better! If you take this quick survey before Friday, September 15, you’ll be entered to win a $50 Amazon gift card. Take the survey today at BusinessMadeSimple.com/Survey.      *See terms and conditions at businessmadesimple.com/terms.       --   There is a fundamental problem that many salespeople encounter: their inability to truly connect with their customers. A truly successful sales process isn't about showcasing your product or service, but rather, about understanding your customer's pain points. By honing in on their challenges and needs, you position yourself as a trusted problem solver rather than a pushy salesperson.   In this episode of the Bu

  • Challenge #10 – Join Small Business Flight School

    18/08/2023 Duration: 08min

    Congratulations! It’s the last day of the Double Your Revenue Challenge. You’ve done nine things over the past two weeks to help you grow your revenue. What you’ve just experienced is a little taste of what it feels like to implement a business growth plan at an aggressive pace. If you want that kind of business growth plan… but on steroids… Small Business Flight School is for you.   Small Business Flight School is a comprehensive growth program for small businesses who want to scale revenue quickly. Join now at BusinessMadeSimple.com/Double and get access to a video training series that will help you optimize each key part of your business: Leadership, Marketing, Sales, Products, Operations, and Cash Flow. You also get access to weekly business coaching through our Q&A calls with Business Made Simple experts so you never have to wonder what you should be doing in your business ever again.   Today is the last day to get $500 off Flight School at BusinessMadeSimple.com/Double with promo code DOUBLE2023.   

  • Challenge #9 – Put Yourself on a Salary

    17/08/2023 Duration: 06min

    Many business owners treat their business finances like their own personal bank account. They think they’re being frugal by only taking what they “need” – but it’s actually a sloppy way to manage both business and personal finances.    It’s Day 9 of the Double Your Revenue Challenge, and in today’s episode, Donald Miller challenges you to put yourself on a consistent salary. Just like you’d pay an employee or contractor a fixed rate, Don recommends treating yourself the same way. Determine the amount of money you’re going to pay yourself – and then live within those means! The result? Better financial discipline, enough money to pay business taxes and expenses, and more motivation to increase overall revenue. Tune in now!   Take action and download the Double Your Revenue Challenge checklist at BusinessMadeSimple.com/Challenge.   --    If you’re looking for comprehensive training and ongoing weekly coaching to help you double your business’s revenue, join Small Business Flight School.   During the Double Your

  • Challenge #8 – Work on The Right Things

    16/08/2023 Duration: 06min

    Many small business owners and their teams spin their wheels when it comes to productivity. It feels like everyone is doing a ton of work – and you probably are! But since your effort is going in so many directions, your business isn’t gaining meaningful traction. That’s exactly why setting a limited number of priorities – and touching base on them weekly – is so important.    It’s Day 8 of the Double Your Revenue Challenge, and today is all about productivity! Donald Miller teaches you how to increase your productivity not by working more – but by working on the right things. If you and your team would only set and follow through on strategic priorities, you’d not only get more done – you’d actually make a whole lot more revenue. Tune in now to learn how!   Take action and download the Double Your Revenue Challenge checklist at BusinessMadeSimple.com/Challenge.   --    If you’re looking for comprehensive training and ongoing weekly coaching to help you double your business’s revenue, join Small Business Flig

  • Challenge #7 – Stop “Selling” and Start Talking About The Customer’s Problems

    15/08/2023 Duration: 07min

    Most people feel like they have to put on their “sales hat” in order to convince people to buy. But when you take this approach, it often feels fake and ingenuine – not only for you, but for your customers as well! What if there was a way to have more natural and organic sales conversations that didn’t feel like “selling” at all?   It’s Day 7 of the Double Your Revenue Challenge, and in today’s episode, Donald Miller teaches you the single most important thing you can do in a sales conversation. Instead of spending your time talking about your product, you’ll learn how to talk about the problem it solves for your customer. The only reason people buy products is to solve a problem – and when you know how to talk about those problems, you’ll sell more. Tune in now to learn how!   Take action and download the Double Your Revenue Challenge checklist at BusinessMadeSimple.com/Challenge.   --    If you’re looking for comprehensive training and ongoing weekly coaching to help you double your business’s revenue, join

  • Challenge #6 – Build Your Credibility

    14/08/2023 Duration: 10min

    Did you know that 95% of people say that reviews or testimonials influence their purchasing decisions? That’s why it’s so important for businesses to utilize testimonials throughout all of their marketing – but many businesses forget to ask them!   It’s Day 6 of the Double Your Revenue Challenge, and in today’s episode, Donald Miller challenges you to interview one customer for a testimonial. When you capture someone’s story about how your product made their life better and share it with your audience, your credibility goes through the roof. Tune in now to learn specific tips on capturing compelling testimonials!   Take action and download the Double Your Revenue Challenge checklist at BusinessMadeSimple.com/Challenge.   --    If you’re looking for comprehensive training and ongoing weekly coaching to help you double your business’s revenue, join Small Business Flight School.   During the Double Your Revenue Challenge, you can get $500 off Flight School with code DOUBLE2023.   Offer expires August 18, 2023.

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