Informações:
Synopsis
Strategies, tactics and insights for the Inner Sircle at Sircle Media
Episodes
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TikTok is adding support for text posts
25/07/2023 Duration: 02minOn this episode, I talk about how TikTok is adding support for text posts. I reference this article.
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Sircle Media Strategy Recommendations Q3: Incentivizing people to get in store.
20/07/2023 Duration: 03minOn this episode, I offer up a Sircle Media Strategy Recommendation for Q3: Incentivizing people to get in store.
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Introducing New Ways to Find Inspiration and Easily Create Reels with Templates
19/07/2023 Duration: 03minOn this episode, I talk about Instagram Introducing New Ways to Find Inspiration and Easily Create Reels with Templates and I reference this post.
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Threads: A new App from Instagram
06/07/2023 Duration: 04minOn this episode, I give a VERY EARLY take on Threads: A new App from Instagram Here is Adam Mosseri's announcement on Instagram
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Sircle Media Strategy Recommendations for Q3 2023: Test & Optimize your Paid Social Campaigns
05/07/2023 Duration: 03minOn this episode, I break down Sircle Media Strategy Recommendations for Q3 2023: Test & Optimize your Paid Social Campaigns
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Sircle Media Strategy Recommendations for Q3 2023: Level up your Instagram Story output
05/07/2023 Duration: 03minOn this episode, I break down Sircle Media Strategy Recommendations for Q3 2023: Level up your Instagram Story output
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Sircle Media Strategy Recommendations for Q3 2023: Continue focusing on UGC for both paid and organic
05/07/2023 Duration: 03minOn this episode, I break down Sircle Media Strategy Recommendations for Q3 2023: Continue focusing on UGC for both paid and organic
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Whats Hot and Not Hot as we enter July 2023!
28/06/2023 Duration: 03minOn this episode, I talk about Whats Hot and Not Hot as we enter July 2023!
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Mid Year Check In and Audit
28/06/2023 Duration: 05minOn this episode, I advocate for brands to do a mid-year check-in and Audit
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Updated POV Q3 2023: BeReal
28/06/2023 Duration: 02minOn this episode, I offer an updated POV for Q3 2023 on BeReal
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POV: No single initiative should take over your entire social media plan.
22/06/2023 Duration: 03minOn this episode, I argue that no single initiative should take over your entire social media plan.
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Instagram Algorithm Exploration
14/06/2023 Duration: 04minOn this episode, I do an Instagram Algorithm Exploration. I reference this article.
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POV: On Influencers and Fans.
12/06/2023 Duration: 04minOn this episode, I offer up a POV: On Influencers and Fans
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Where to focus on social media, in June 2023.
12/06/2023 Duration: 04minOn this episode, I talk about where to focus on social media, in June 2023
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Encouraging brands to be open to being vulnerable, communicating openly, and speaking directly with customers and fans.
06/06/2023 Duration: 04minOn this episode, I am encouraging brands to be open to being vulnerable, communicating openly, and speaking directly with customers and fans.
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POV: A potential shift in Organic TikTok
06/06/2023 Duration: 03minOn this episode I offer a POV on a potential shift in Organic TikTok
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Foundermade Panel Breakdown: Natalia Serrano/Target and John Lawson/Whole Foods Market
06/06/2023 Duration: 04minOn this episode, I talk about what I learned at Foundermade from Natalia Serrano/Target and John Lawson/Whole Foods Market
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Digital Coupon/Offer integration in support of Retail Velocity!
30/05/2023 Duration: 04minOn this episode, I talk about Digital Coupon/Offer integration in support of Retail Velocity!
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POV: Whitelisting to support Retail Velocity.
30/05/2023 Duration: 03minOn this episode, I talk about the importance of whitelisting in general and specifically in support of Retail Velocity support. "Whitelisting is the process of an influencer granting a brand permission to access their social media accounts, assuming paid promotional control of their handles."
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POV: How to think about Paid Influencer Partnerships around Retail Velocity support.
30/05/2023 Duration: 03minOn this episode, I offer my POV on: How to think about Paid Influencer Partnerships around Retail Velocity support.