Esgfitness

Today's episode is on the sunk cost fallacy. Sunk cost is the tendency to plow more resources into continuing in the wrong direction because of your initial investment in time, money, effort. It’s staying in a loveless marriage because you’ve been married for 10 years. Continuing to walk in the wrong direction because you’ve already walked 2 miles that way even though you are going the WRONG WAY. Putting more money into a failing business because of your initial investment. I also discuss how you can channel this into using sunk cost to your benefit. @ESGfitness www.ESGfitness.co.uk

The gang are back for a Q &A and chat. We discuss: Full Vs Partial Range of motion Vanity Pride in your acheivements How to create ab definition and much more! Join the next commit to 6 intake here: www.ESGfitness.co.uk @shonastrong @ESGfitness @alba_lifestyle

This podcast should help you think about what makes you different an unique. In a saturated market how do you stand out?? I also talk about how amazing Andy and Shona are.. if you don't follow them already you should: @shonastrong @alba_lifestyle www.esgfitness.co.uk @ESGfitness

How obesity medicine works, the misconceptions and stigma around drugs for weight loss and the important of understanding hunger regulation. This episode goes into leptin, leptin resistance and how body builders may have more in common with obese people than we think! I also read out a really thought provoking client email www.esgfitness.co.uk @ESGfitness

The gang are back for a Q &A and chat. We discuss: Come back after injury or illness Commenting on other's appearance Concussion in rugby Sitting with your feelings HRT and menopause and much more! Join the next commit to 6 intake here: www.ESGfitness.co.uk @shonastrong @ESGfitness @alba_lifestyle

Why most diets fail A better way to approach health The importance of fitness for health Noticing and changing unhelpful thought processes www.esgfitness.co.uk @ESGfitness

If you worry about stress and especially if you stress eat this podcast is for you. Give me 15mins of your time to change your view on stress @esgfitness www.esgfitness.co.uk

Solo podcast answering the question: What makes a good marathon runner. And I share THE secret to success www.esgfitness.co.uk @esgfitness

The gang are back for a Q &A and chat. We discuss: Diet breaks Motivation Emotional eating in men confusing anti diet messaging Tiktok THE ICK Join the next commit to 6 intake here: www.ESGfitness.co.uk @shonastrong @ESGfitness @alba_lifestyle

The art of saying no more so you can say yes when it matters. Avoid the temptation to say yes to everything and instead choose your yes's and turn up 100% @ESGfitness www.ESGfitness.co.uk

The gang are back for a Q &A and chat. We discuss: Some deep questions to start When to tough love Sugar cravings Compliments Committed program Training volume Join the next commit to 6 intake here: www.ESGfitness.co.uk @shonastrong @ESGfitness @alba_lifestyle

I used to think self compassion was wishy washy crap for hippies who wanted an excuse to accept mediocrity, avoid hard work and meditate all day. Needless to say I was wrong and here is a podcast all about why self compassion will make you more proactive, procrastinate less. enjoy life more and remove your fear of failure. Give me a tag on instagram and let me know if I have managed to change your mind:@ESGfitness to work with me head to: www.ESGfitness.co.uk

The pit falls of charging for your time not your value Trading time for money and why people under charge Productivity tips that don’t just save you time they make you time Why bigger problems are better but how to get around it www.ESGfitness.co.uk @ESGfitness @Appliedfitnessmarketing

Productivity pt 1 Creating a career you love by moulding your role in your business around things you like doing. When to refer out to increase productivity and enjoyment & how to become more productive by working less @ESGfitness @Appliedfitnessmarketing

How to use the cost benefit principle to make better decisions in your life and avoid regret I use a cost: benefit calculation to decide whether something is actually worth doing. It involves asking 2 simple questions: What is the benefit of this action and does that benefit out weigh the cost? This will help you decide when to stop fat loss, when to add a workout, when to buy another fluffy pillow... (you'll see) www.ESGfitness.co.uk @ESGfitness

The gang are back for a Q &A and chat. We discuss: Drugs in sport Heart rate and health How does Caffeine give you energy Building Abs Genetic potential   Join the next commit to 6 intake here: www.ESGfitness.co.uk @shonastrong @ESGfitness @alba_lifestyle

A different way to look at perfectionism. The notion of success shadows: Your biggest strengths can also be your biggest draw backs & how you can minimise this and find positives even in your 'problematic' traits. www.ESGfitness.co.uk @ESGfitness

The gang are back for a Q &A and chat. We discuss: Work ethic in pro footballers (not all) Transgender athletes Surprising correlations The composition of your extra calories for building muscle Join the next commit to 6 intake here: www.ESGfitness.co.uk @shonastrong @ESGfitness @alba_lifestyle

Ep. 176 - Fear of ageing, Exercise & Heath, Menopause Emma explores the fear of ageing The anti ageing effects of exercise How to change your mindset so that you don’t have to live with regret For coaching heard to: www.ESGfitness.co.uk & let me know what you thought of the podcast @@ESGfitness on twitter/instagram/Facebook

Debunking the myth that you cant build muscle at home with minimal equipment by taking a walk through the science of building muscle. www.ESGfitness.co.uk @ESGfitness