Corporate Warrior: High Intensity Training And Hit Business

Brian Murray (brian @ strongwomenrock.xyz) is the founder and owner of Strong Women Rock. He holds a Masters Degree in Exercise Physiology from Auburn University and has spent the last 25 years in getting further and further outside the exercise box studying about the effects of brief and intense muscle contraction on body composition change with age. As an expert in strength training and fat loss, Brian, has been featured in Fox News and CNN.  He is the Director of Clinical Research at ViiV Fitness working on the revolutionary ViiV Isometric Machine. Brian also wrote the best-selling book, Stop Trying To Lose Weight -- You're Making Yourself Fatter, which presents  evidence of the health benefits of properly performed, maximal isometric contractions.   In this episode, Brian Murray talks about the ViiV machine and isometrics, the 20-second isometric workout, why isometrics is the next evolution of health and fitness, and much more. Let’s get started! Build your $1,000,000+ HIT studio and Join HIT Business

Patty Durell (patty @ rocksolidfitnessfl.com), along with her husband, Dave Durell, own and operate Rock Solid Fitness, a one-on-one personal training studio in Dunedin, Florida. Their unique high-intensity training philosophy has helped thousands of clients increase strength, lose fat, improve conditioning and rehabilitate injuries.  Patty has been helping people achieve their fitness goals for over 25 years. She is a Master Level Personal Trainer, Certified Conditioning Specialist, Licensed Physical Therapist Assistant, and has specialized training in nutrition and physical rehabilitation. Patty practices what she preaches and has lost over 40 pounds, and kept it off, through proper exercise and nutrition. Patty has been a popular speaker to fitness and medical professionals, corporations, college and high school students and many support groups. Listen to my previous episode with Patty Durell HERE, where we talk about shoulder injuries and how to prevent them. In this episode, Patty Durell shares about pr

Luke Carlson (Luke @ DiscoverStrength.com) is the founder and CEO of Discover Strength, a fast growing personal training business based in Minneapolis and four other personal training facilities in Minnesota. Discover Strength offers a variety of strength training sessions facilitated by educated and expert trainers. Their personal training facilities are among the highest volume/revenue training facilities in the United States. Once a year, Luke and the Discover Strength team host the Resistance Exercise Conference. The conference provides incredible keynotes on exercise science and HIT business (like Dr Doug McGuf and Dr James Fisher), and life changing networking opportunities, which will retool and inspire you to take your personal training career to the next level and exceed your business goals. In this episode, Luke Carlson talks about Discover Strength’s client training program, workout volume and frequency, exercise intensity and much more.  This episode is brought to you by ARXFit.com, ARX are the mo

Simon Shawcross (simon @ hituni.com) is a master personal trainer, co-author of The ONE Diet, and of course, founder of HITuni. Simon has more than 20 years of experience as a personal trainer, and has been helping people get their certifications and start their own HIT business for 7 years.    HITuni is an e-learning course provider that specializes in delivering courses on High Intensity Training (HIT) and Evidence Based Fitness. If you are preparing to start a career in the fitness industry or have a thirst for in-depth knowledge, HITuni offers comprehensive HIT Personal Trainer and Master HIT Personal Trainer course. Listen to Simon Shawcross’ other appearances on the podcast: How HIT Improves Cardiovascular Health and How to Become a Great Personal Trainer How to Optimise Productivity Through Nutrition, Mindset and Meditation How He Started a HIT Business From Scratch and Effectively Marketed and Scaled His Way to Success (and What You Can Learn From It All)  In this episode, Simon Shawcross descri

Luke Carlson (Luke @ DiscoverStrength.com) is the founder and CEO of Discover Strength, a fast growing personal training business based in Minneapolis and four other personal training facilities in Minnesota. Discover Strength offers a variety of strength training sessions facilitated by educated and expert trainers. Their personal training facilities are among the highest volume/revenue training facilities in the United States. Once a year, Luke and the Discover Strength team host the Resistance Exercise Conference. The conference provides incredible keynotes on exercise science and HIT business (like Dr Doug McGuff, Dr James Fisher), and life changing networking opportunities, which will retool and inspire you to take your personal training career to the next level and exceed your business goals. Listen to other episodes with Luke Carlson here  In this episode, Luke Carlson talks how to improve your trainers, essential resources for trainer development, trainer certification, and much more. Enjoy! Build you

Simon Shawcross (simon @ hituni.com) is a master personal trainer, co-author of The ONE Diet, and of course, founder of HITuni. Simon has more than 20 years of experience as a personal trainer, and has been helping people get their certifications and start their own HIT business for 7 years.    HITuni is the e-learning provider that specializes in delivering courses on High Intensity Training (HIT) and Evidence Based Fitness. If you are preparing to start a career in the fitness industry or have a thirst for in-depth knowledge, HITuni offers the comprehensive HIT Personal Trainer and Master HIT Personal Trainer course (use code HIB10 for 10% OFF). Listen to Simon Shawcross’ other appearances on the podcast: How HIT Improves Cardiovascular Health and How to Become a Great Personal Trainer How to Optimise Productivity Through Nutrition, Mindset and Meditation How He Started a HIT Business From Scratch and Effectively Marketed and Scaled His Way to Success (and What You Can Learn From It All)  In this ep

Luke Carlson (Luke @ DiscoverStrength.com) is the founder and CEO of Discover Strength, a fast growing personal training business based in Minneapolis and four other personal training facilities in Minnesota. Discover Strength offers a variety of strength training sessions facilitated by educated and expert trainers. Their personal training facilities are among the highest volume/revenue training facilities in the United States. Once a year, Luke and the Discover Strength team host the Resistance Exercise Conference. The conference provides incredible keynotes on exercise science and HIT business (like Dr Doug McGuff and Dr James Fisher), and life changing networking opportunities, which will retool and inspire you to take your personal training career to the next level and exceed your business goals. Listen to Luke Carlson’s other appearances on the podcast: Discover Strength CEO, Luke Carlson on How to Build a Successful HIT Business, Forced Reps vs Unassisted MMF and Minimalist Marathon Training What Luk

Skyler Tanner (skyler @ smartstrengthaustin.com) is an exercise physiologist, analytics professional, and a world-class personal trainer. He operates Smart Strength, a HIT-focused, evidence-based, strength training studio in Austin, Texas. Smart Strength’s certified personal trainers use evidence-based methods to help you gain strength, boost energy, gain muscle, and improve mobility & balance. Skyler also brings a fascinating insights to all things exercise on his blog, skylertanner.com.  Listen to my other episodes with Skyler here In this episode, Skyler Tanner helps Wayne Thacker with his HIT Business, Quick Fit Indiana. They discuss Smart Strength’s Start Smart Program, how to acquire and retain clients, how to improve client training, how to develop an effective SOP for your business, and much more. Build your $1,000,000+ HIT studio and Join HIT Business Membership For all of the show notes, links and resources - Click Here This episode is brought to you by ARXFit.com, ARX are the most innovative, e

Cassandra Av (bunhongav @ yahoo.com) is a certified HIT trainer at Innate Strength Personal Training focusing on safe, efficient, and effective resistance training using high intensity. She also has certifications from National Academy of Sports Medicine, HITuni, and California Massage Therapy Council.    Cassandra graduated at Southern California University of Health Science as an advanced practitioner in massage therapy and neuromuscular therapy. Her background includes kinesiology, and more than 12 years of experience in Chinese martial arts specifically Lei Tai.  In this episode, Cassandra Av talks about how to start a HIT business, how to do isometric timed static contraction training with clients, and much more. Enjoy! Build your $1,000,000+ HIT studio and Join HIT Business Membership For all of the show notes, links and resources - Click Here

John Lint is the president and founder at 10XPRO.io and has been a serial online entrepreneur since June 2003 when he launched his first consulting online business. Since then, John has been involved in multi-million product launches, consulted with Fortune 500 companies and has experienced the famous million dollar day online. John’s experience includes, teaching others how to package their knowledge and sell it online, strategizing funnels for 7 to 8 figure clients and developing SAAS solutions in multiple markets. He is known for building software that help members simplify their online business and make more. Learn more about building your own membership sites through these podcast links: - How to Validate Your Membership Idea - How to Retain Membership Customers - How to Attract and Convert Members for Your Membership - How to Support Your Online Membership In this episode, John Lint talks about 10XPRO.io, membership sites and online courses, how to build a HIT online business, and much more. Build y

Skyler Tanner (skyler @ smartstrengthaustin.com) is an exercise physiologist, analytics professional, and a world-class personal trainer. He operates Smart Strength, a HIT-focused, evidence-based, strength training studio in Austin, Texas. Smart Strength’s certified personal trainers use evidence-based methods to help you gain strength, boost energy, gain muscle, and improve mobility & balance. Skyler also brings a fascinating insights to all things exercise on his blog, skylertanner.com.  For more in-depth discussion about HIT and running, check out these articles: - Peripheral Heart Action Training: "What's Old is New Again" - HIT and Running: An in-depth conversation with Skyler Tanner about Resistance Training and Cardio - HIT vs HIIT, Sprints vs Resistance Training: What’s the Difference? In this episode, Skyler goes into detail about Rush Factor, where it is beneficial, difference between Rush Factor HIT and normal HIT, and much more.  Grow your high intensity training business by joining HIT Bu

Celeste Fortier (celestialbodies10 @ gmail.com) is a HIT trainer and a certified Superslow™ instructor for 20 years. Celeste was a pet food business owner until she discovers the potential of HIT in Baton Rouge. She currently trains clients at Centurion Fitness which specializes in HIT, specifically, the 30 minute, once per week highly efficient and effective program based on Doug McGuff’s book Body by Science.       In this episode, Celeste shares her HIT journey, her workout and diet, how she grew her client base within three months, and much more. Grow your high intensity training business by joining HIT Business Membership. For all of the show notes, links and resources - Click Here

Fred Hahn (fhahn @ slowburnfitness.com) has been involved in exercise ever since he became a member of The Charles Atlas Club when he was 10 years old. He is a certified personal trainer since 1990 at several of NYC’s leading health clubs, including the Equinox and New York Health and Racquet Club. Fred is the owner of Slow Burn Fitness, a Slow Burn personal training and rehabilitative exercise center in NYC and Montclair, NJ. Along with moms, dads, and kids, his clients include prominent businessmen/women and celebrities.  Fred, alongside Drs Michael and Mary Dan Eades, is the co-author of the New York Times bestselling book The Slow Burn Fitness Revolution: The Slow Motion Exercise That Will Change Your Body in 30 Minutes a Week. His book Strong Kids, Healthy Kids: The Revolutionary Program for Increasing Your Child’s Fitness in 30 Minutes a Week teaches parents and their children how to lift weights safely and eat healthily by following a low sugar/paleo eating plan. Fred has appeared on NBC, CNN, WABC and

Dave Smith PhD (d.d.smith @ mmu.ac.uk) is a Health Care and Professions Council registered Sport and Chartered Exercise Psychologist. He is currently Senior Lecturer in Sport and Exercise Psychology at Manchester Metropolitan University and Associate Editor of The Sport Psychologist, which is one of the most prominent peer-reviewed sport psychology journals. His research interests include psychological issues in bodybuilding and strength training, psychological skills training (particular imagery), and low back pain. He is a former personal trainer with a specific interest in high-intensity training, and also has interests in target and precision sports, and thought/decision making processes in sport and other contexts.  Listen to Dave’s first appearance on the podcast HERE. In this episode, Dave and I discuss the different factors in decision making, how to overcome cognitive biases, how to make better decision in your business, and much more.  Grow your high intensity training business by joining HIT Busi

Richard Chartrand (Richard @ sustainablesuccess.ca) is a HIT trainer and the owner of Sustainable Success, a one on one strength training studio in North Grenville, Canada. His studio is designed to provide clients with an ideal training environment with the right privacy using exercise equipment like Nautilus, Dynavec and Powertec. Richard has been practicing strength training for 38 years. He was featured in Holiday Thanks, a popular article written by Dr Doug McGuff in 2009, which explains how Richard may have single-handedly revitalized the HIT movement with his amazing physical transformation following cardiac surgery. Listen to my previous episode with Richard about his transformation from Heart Attack Victim to Body Builder.  In this episode, Richard shares how he started his HIT business, how to organically attract clients, sales tips for your HIT business, and much more. Grow your high intensity training business by joining HIT Business Membership For all of the show notes, links and resources - Cli

Diana Del Garbino (diana[@]mymusclesinmotion.com) is a former SWAT, certified fitness coach, and the CEO of Muscles in Motion, INC. located in Lake Oswego, Oregon. Muscles in Motion is a personal training studio which offers exercise methods that are based in science & bio-mechanics, fitness programs for busy lifestyles, and utilizes state-of-the-art technology to track individual fitness progress.  Some of Diana’s certifications include Certified Golf Fitness Instructor Level 3, Titleist Performance Institute, FMS (Functional Movement Systems) Certified, Level 2, Certified Fitness Nutrition Coach and Certified Personal Trainer, National Exercise & Sports Trainers Association (NESTA). In this episode, Diana shares her HIT and business journey, how to create unique client training prescriptions, tips on performance tracking/record keeping, and much more. Grow your high intensity training business by joining HIT Business Membership For all of the show notes, links and resources - Click Here

Nigel Lyons (info[@]specialisedpersonaltraining.com) is a HIT personal trainer and founder of Specialised Personal Training in Dublin, Ireland. Health and fitness has always been Nigel’s passion. He has been in the industry for over 4 years now educating and motivating people from around the world to make positive changes into their lifestyle. Nigel is also the author of Optimal Fitness for Busy Professionals: How to be a Fit Corporate Professional, be More Productive, and Spend Less Time in the Gym.     In this episode, Simon and Nigel share their workout regimen, HIT business in Dublin, how to grow a HIT business in a big box gym, and much more. Learn how to generate more profit in your high intensity training business and join the HIT Business Membership For all of the show notes, links and resources - Click Here

Patty Durell, along with her husband, Dave Durell, own and operate Rock Solid Fitness, a one-on-one personal training studio in Dunedin, Florida. Their unique high-intensity training philosophy has helped thousands of clients increase strength, lose fat, improve conditioning and rehabilitate injuries.  Patty has been helping people achieve their fitness goals for over 25 years. She is a Master Level Personal Trainer, Certified Conditioning Specialist, Licensed Physical Therapist Assistant, and has specialized training in nutrition and physical rehabilitation. Patty practices what she preaches and has lost over 40 pounds, and kept it off, through proper exercise and nutrition. Patty has been a popular speaker to fitness and medical professionals, corporations, college and high school students and many support groups. Listen to my previous episode with Patty and Dave Durell HERE, where we talk about overcoming failure, hiring and onboarding.  In this episode, Patty shares the DO’s and DON'Ts in shoulder exerci

William Edgar Jones is a writer and the youngest son of Arthur Jones. He has worked alongside his father in building the Nautilus and MedX empire. Check out Williams published books Nautilus: The Lost Empire of Arthur Jones, which is a biography of his years with Nautilus, and Tales of Frozen Sleep Volume 1: The First Family, his first fictional novel. Besides working for Nautilus and writing, William’s work experience includes programming, working for a group of doctors and freelance photography for sports. In this episode, William shares about his life and book, memories with his father (Arthur Jones), his experiences working with Nautilus, and much more. For all of the show notes, links and resources - Click Here

Dr. Bryce Lee (bryce[@]strength-space.com) is a former Surface Warfare Naval Officer turned Director of Therapy and Co-founder of StrengthSpace, a provider of resistance-based exercise and physical therapy services located in Chesapeake, Virginia. He is a former CrossFit and Kettlebell addict and following a string of acute and overuse training injuries, became a Body By Science devotee, and eventually began training a few private clients, mainly as a hobby. Bryce’s doctoral program at Old Dominion University focuses on orthopedics, pain neuroscience and the relationship between systemic inflammation and “mechanical” disorders like tendinopathy and osteoarthritis.  Listen to Dr. Bryce Lee’s first appearance on the podcast HERE In this episode, Bryce shares what is muscle activation, how fatigue correlates with muscle activation, muscle activation techniques (MAT), how MAT adds value to HIT and much more. Enjoy! Learn how to generate more profit in your high intensity training business and join the HIT Busin