Synopsis
Social Media Examiners Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Discover how successful businesses employ social media, learn new strategies and tactics, and gain actionable tips to improve your social media marketing. Find show notes at https://www.socialmediaexaminer.com/podcast/
Episodes
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Facebook Community Development: How to Cultivate Loyal Fans
20/01/2017 Duration: 45minAre you creating a fan base on Facebook? Want to discover how to engage your audience via pages and groups? In this episode, I interview Holly Homer, a professional blogger whose Kids Activities Blog helps parents discover fun things to do with their kids. Show notes: https://www.socialmediaexaminer.com/233See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Building a Business on the Back of Interviews
13/01/2017 Duration: 44minDo you interview people for your blog or podcast? In this episode, I interview Nathan Chan, the founder, CEO, and publisher of Foundr Magazine, a paid digital magazine that profiles well-known entrepreneurs. Show notes: https://www.socialmediaexaminer.com/232See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Live Video and Marketing: Where the Industry Is Heading
06/01/2017 Duration: 48minInterested in using live video for business? Have you considered creating a live video show? In this episode, I interview Brian Fanzo, a tech evangelist who specializes in live video. He's the founder of iSocialFanz and host of the FOMOFanz podcast. Show notes: https://www.socialmediaexaminer.com/231See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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How to Build Raving Fans in Unconventional Ways
30/12/2016 Duration: 50minDo you want enthusiastic fans? Looking for unique ways to engage your audience? In this episode, I interview Pat Flynn, the founder of SmartPassiveIncome.com, a website dedicated to helping people start businesses. Show notes: https://www.socialmediaexaminer.com/230See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Advanced Blogging: How to Make Your Blog Serve Your Business
23/12/2016 Duration: 39minDo you have a blog? Want to supercharge your content and increase email subscribers? In this episode, I interview Darren Rowse, one of the world's leading experts on blogging. He's the founder of two popular blogs: Digital Photography School and ProBlogger. Show notes: https://www.socialmediaexaminer.com/229See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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How Snapchat and Periscope Can Grow a Business
16/12/2016 Duration: 37minDo you want to use Snapchat for business? Wondering how to incorporate your brand into live stories? In this episode, I interview John Kapos, part of a long family line of chocolatiers who have run Perfection Chocolates in Australia since 1939. Show notes: https://www.socialmediaexaminer.com/228See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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The Social Media Examiner Story: From Blog to Conference
09/12/2016 Duration: 43minWonder how the Social Media Examiner blog got started? Interested in how we grew a live conference from an online publication? In this episode, Ray Edwards of The Ray Edwards Show takes the mic to get the backstory on how Social Media Examiner went from publishing a blog to hosting a live conference. Show notes: https://www.socialmediaexaminer.com/227See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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How to Grow a Business Using YouTube
02/12/2016 Duration: 38minDo you want to use YouTube for business? Want to learn how to script and produce YouTube videos for your business? In this episode, I interview Sunny Lenarduzzi, a video marketing expert. Previously she was a TV news reporter and the host of the Social Update from Hootsuite. Show notes: https://www.socialmediaexaminer.com/226See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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How to Sell on Instagram
25/11/2016 Duration: 42minIs your business on Instagram? Do you want to use Instagram as a revenue stream? In this episode, I interview Jasmine Star, a professional photographer who specializes in Instagram marketing. She starts with law school, transitions to photography, and ultimately goes to Instagram. Show notes: https://www.socialmediaexaminer.com/225See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Email Sales Funnels: How to Automate Your Sales
18/11/2016 Duration: 45minDo you have an automated way to market to your email list? Are you thinking of creating a sales funnel? In this episode, I interview Yaro Starak, a blogging expert who specializes in helping people turn their blogs into profitable businesses. Show notes: https://www.socialmediaexaminer.com/224See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Facebook Live: Fuel All of Your Content With Live Video
11/11/2016 Duration: 53minDo you broadcast on Facebook Live? Want to discover how to use your videos to create more content? In this episode, I interview Chalene Johnson, a lifestyle expert, author of Push, and host of two top podcasts: Build Your Tribe and The Chalene Show. Show notes: https://www.socialmediaexaminer.com/223See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Conversion Optimization: How to Split Test Your Way to Success
04/11/2016 Duration: 40minWant to get more leads and subscribers? Have you considered optimizing your opt-in forms? In this episode, I interview Chris Dayley, who is the VP of site testing and optimization at Disruptive Advertising, an agency that specializes in site testing and analytics. Show notes: https://www.socialmediaexaminer.com/222See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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360 Video for Marketers: What You Need to Know
28/10/2016 Duration: 43minHave you tried producing 360 video? Want to discover how to create immersive, sharable 360 video? In this episode, I interview Ryan Anderson Bell of VRScout, a firm that connects Hollywood to virtual reality. Bell is the director of Help Erase Project, a 360 video documentary made to raise awareness of child trafficking. Show notes: https://www.socialmediaexaminer.com/221See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Instagram Ads: What Marketers Need to Know
21/10/2016 Duration: 34minAre you active on Instagram? Have you considered experimenting with ads? In this episode, I interview Jenn Herman, a social media consultant and Instagram expert. She authored an eBook called, How to Run a Successful Instagram Ad. Show notes: https://www.socialmediaexaminer.com/220See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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LinkedIn Ads: What Marketers Need to Know
14/10/2016 Duration: 34minDo you advertise on LinkedIn? Have you considered LinkedIn advertising and want to learn more? In this episode, I interview AJ Wilcox, a LinkedIn ad expert. His agency, B2Linked, specializes in business-to-business advertising and lead generation on LinkedIn. Show notes: https://www.socialmediaexaminer.com/219See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Influence and Persuasion: New Insights From Robert Cialdini
07/10/2016 Duration: 37minDo you want to persuade more people to become customers? Wondering what the latest science on influence and persuasion has to say? In this episode, I interview Robert Cialdini, author of Influence and CEO of Influence at Work, a company that provides speakers and training on behavioral psychology and influence in business. Show notes: https://www.socialmediaexaminer.com/218See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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List Building: How to Grow Your Email List Using Facebook Live
30/09/2016 Duration: 42minDo you want a bigger email list? Looking for list building techniques? In this episode, I interview Amy Porterfield, co-author of Facebook Marketing All-in-One for Dummies and host of the Online Marketing Made Easy podcast. Show notes: https://www.socialmediaexaminer.com/217See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Twitter Ads: How to Advertise With Twitter
23/09/2016 Duration: 36minAre you curious about Twitter ads? Want to discover the benefits of Twitter advertising? In this episode, I interview Neal Schaffer, author of Maximize Your Social and co-founder of the Social Tools Summit. Neal also runs PDCA Social, a social media agency. Show notes: https://www.socialmediaexaminer.com/216See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Promoted Pins: How to Advertise on Pinterest
16/09/2016 Duration: 39minDo you use Pinterest promoted pins? Want to discover how they work? In this episode, I interview Vincent Ng, president of MCNG Marketing and author of Pinterest to Profits with Pintalysis. Vincent helps businesses succeed with Pinterest marketing and visual social media. Show notes: https://www.socialmediaexaminer.com/215See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Starting a YouTube Channel: How to Achieve YouTube Growth
09/09/2016 Duration: 47minDo you have a YouTube channel? Want to optimize it to get more subscribers? In this episode, I interview Tim Schmoyer, founder of Video Creators, a YouTube channel and website that helps people grow their YouTube subscribers. Show notes: https://www.socialmediaexaminer.com/214See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.