Synopsis
Social Media Examiners Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Discover how successful businesses employ social media, learn new strategies and tactics, and gain actionable tips to improve your social media marketing. Find show notes at https://www.socialmediaexaminer.com/podcast/
Episodes
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Facebook Split Testing: How to Make Your Ads Better
02/09/2016 Duration: 41minDo you run Facebook ads? Have you tried split testing? In this episode, I interview Andrea Vahl, a Facebook marketing expert. She's co-author of Facebook Marketing All-in-One for Dummies and co-founder of the Social Media Manager School. Show notes: https://www.socialmediaexaminer.com/213See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Video Production: How to Create Quality Videos Quickly
26/08/2016 Duration: 42minDo you create videos for your fans and followers? Want to improve the quality? Today, Roberto Blake is with us to explore how quality videos are produced. He is a visual and video marketing expert, and has a popular YouTube channel where he teaches YouTube marketing and video editing. Show notes: https://www.socialmediaexaminer.com/212See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Selling With Story: How to Make Your Customer the Hero
19/08/2016 Duration: 43minDo you know what your customers really want? Want to discover how to share the solution they want and need in terms they understand? In this episode, I interview Donald Miller, a story for business expert. He's CEO of StoryBrand, which helps businesses clarify messaging via workshops and consulting. Show notes: https://www.socialmediaexaminer.com/211See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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How to Connect With Traditional Media Influencers
12/08/2016 Duration: 43minAre you seen as an expert in your industry? Want to develop relationships with the media to become a go-to expert? In this episode, I interview Josh Elledge, a consumer advocate and founder of SavingsAngel.com, a site dedicated to consumer savings. Show notes: https://www.socialmediaexaminer.com/210See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Customer Advocacy: How to Get People to Talk About Your Company
05/08/2016 Duration: 42minAre your customers advocates for your brand or business? Want to improve customer satisfaction and advocacy? Joey Coleman joins us today. He's a customer advocacy consultant and coach who has worked with Hyatt Hotels, NASA, and Zappos. Show notes: https://www.socialmediaexaminer.com/209See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Twitter Analytics: How to Know if Your Twitter Marketing Works
29/07/2016 Duration: 39minDo you review your Twitter Analytics? Want to use them to improve your Twitter marketing? In this episode, I interview Ian Cleary, a social tech expert. His blog, RazorSocial.com, placed in our Top 10 Social Media Blogs four years in a row. Show notes: https://www.socialmediaexaminer.com/208See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Facebook Ad Changes: What Marketers Need to Know
22/07/2016 Duration: 46minDo you run Facebook ads? Are you familiar with the latest changes? In this episode, I interview Jon Loomer, a marketing expert who specializes in Facebook advertising. Jon is host of the Social Media Pubcast and blogs at JonLoomer.com. Show notes: https://www.socialmediaexaminer.com/207See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Live Video: Creative Ways to Do a Live Show on Facebook
15/07/2016 Duration: 44minDo you broadcast live video? Have you considered hosting a regular show on Facebook Live? In this episode, I interview Disney expert Lou Mongello, author of multiple books and audio guides for visitors to Disney theme parks. He hosts the popular WDW Radio podcast and also broadcasts a live show on Facebook. Show notes: https://www.socialmediaexaminer.com/206See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Smartphone Video Excellence: How to Film Like a Pro
08/07/2016 Duration: 43minDo you record videos with your smartphone? Want to make them look really professional? In this episode, I interview Justin Brown, a video professional who specializes in helping marketers look great on camera. He's been a coach, producer, and cameraman for 25 years, specializing in extreme sports. Show notes: https://www.socialmediaexaminer.com/205See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Twitter Chats: How Marketers Can Benefit From Twitter Chats
01/07/2016 Duration: 41minDo you participate in Twitter chats? Want to discover how to get the most out of them? In this episode, I interview Madalyn Sklar, a Twitter marketing expert. She's host of the Twitter Smarter podcast and hosts a weekly Twitter chat at #TwitterSmarter. Show notes: https://www.socialmediaexaminer.com/204See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Facebook Instant Articles: How to Get Started
24/06/2016 Duration: 40minHave you seen Facebook Instant Articles? Are you curious about how to publish them? In this episode, I interview Leslie Samuel, a blogging expert who runs BecomeABlogger.com. He's also the host of the Learning With Leslie podcast. Show notes: https://www.socialmediaexaminer.com/203See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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How to Get Your Videos to Perform in Search
17/06/2016 Duration: 40minDo you create YouTube videos? Want to get them seen? In this episode, I interview Amy Schmittauer, a video marketing expert, public speaker, and host of the Savvy Sexy Social YouTube video series. Show notes: https://www.socialmediaexaminer.com/202See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Influencer Marketing: What You Need to Know to Get Started
10/06/2016 Duration: 44minDoes your company work with influencers? Want to incorporate influencers into your marketing? In this episode, I interview Lee Odden, an influencer marketing expert. He's the author of Optimize, the CEO of TopRank Marketing, and his company produces TopRankBlog.com. Show notes: https://www.socialmediaexaminer.com/201See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Launch Strategy: A Case Study in How to Move People to Action
03/06/2016 Duration: 45minAre you planning to release a book, podcast, or other product? Want to make your launch a success? In this episode I interview Michael Hyatt, author of Platform and co-author of the new book, Living Forward. He's also the host of the This Is Your Life podcast and he blogs at MichaelHyatt.com. Show notes: https://www.socialmediaexaminer.com/200See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Instagram Algorithm: How Marketers Should Alter Their Strategy
27/05/2016 Duration: 43minDo you use Instagram to showcase your business? Have you heard about the new algorithm and other changes? In this episode I interview Sue B. Zimmerman, the Instagram Gal. She's the author of an eBook, and has taught Instagram marketing for small businesses on CreativeLive. Show notes: https://www.socialmediaexaminer.com/199See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Content Creation Hacks: How to Quickly Produce Valuable Content
20/05/2016 Duration: 38minDo you create content for your business? Looking for an easier way to make your content work for you? In this episode I interview Nick Westergaard, host of the On Brand Podcast and chief brand strategist at social and content agency, Brand Driven Digital. Show notes: https://www.socialmediaexaminer.com/198See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Snapchat and Podcasting Growth: What the Research Reveals
13/05/2016 Duration: 38minWondering if you should get into Snapchat? Is podcasting something you're considering? In this episode I interview Tom Webster, vice president of strategy and marketing at Edison Research and co-host of the Marketing Companion podcast. Show notes: https://www.socialmediaexaminer.com/197See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Social Media Visuals: How to Easily Create Visuals Without a Designer
06/05/2016 Duration: 44minDo you use visuals in your social media? Want tools and tips to help you create images? In this episode I interview Donna Moritz. Donna is a visual marketing expert, and her blog Socially Sorted was recognized as one of Social Media Examiner's Top 10 Social Media Blogs in 2015 and 2016. Show notes: https://www.socialmediaexaminer.com/196 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Google AMP: What Bloggers Need to Know
29/04/2016 Duration: 43minHave you heard of Google AMP? Want to know how it will impact your blog? In this episode I interview Leslie Samuel, who runs BecomeABlogger.com, where he teaches people how to blog with purpose. He's also host of the Learning With Leslie podcast. Show notes: https://www.socialmediaexaminer.com/195See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Pinterest Tactics: How to Grow Your Pinterest Following and Your Traffic
22/04/2016 Duration: 40minDo you post on Pinterest? Want to shake up your strategy? To discover what, how, and when to post on Pinterest, I interview Jeff Sieh, founder of ManlyPinterestTips.com and host of the Manly Pinterest Tips podcast. Show notes: https://www.socialmediaexaminer.com/194See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.