Biznik Live

With the current economy as it is, the knowledge in these books is even more relevant than ever -come join the conversation with Dan and ask your own questions in the chat room (or in twitter with tag #bizniklive) during the 2nd 15 minutes of the show.About A Whole New MindLawyers. Accountants. Computer programmers. That's what our parents encouraged us to become when we grew up. But Mom and Dad were wrong. The future belongs to a very different kind of person with a very different kind of mind. The era of "left brain" dominance, and the Information Age that it engendered, are giving way to a new world in which "right brain" qualities-inventiveness, empathy, meaning-predominate. That's the argument at the center of this provocative and original book, which uses the two sides of our brains as a metaphor for understanding the contours of our times.About Dan PinkDaniel H. Pink is the author of a trio of provocative, best-selling books on the changing world of work.His newest work is The Adventures of Johnny Bunk

About Wired to CareWHAT’S THE CRITICAL difference between Nike and every other shoe company on the planet? Why do some airline executives continue to insist that air travel is great when we all know better? What has enabled Zildjian, a family business founded outside Istanbul, to thrive for almost 400 years?In this essential and illuminating book, top business strategist Dev Patnaik tells the story of how organizations of all kinds prosper when they tap into a power each of us already has: empathy, the ability to reach outside of ourselves and connect with other people. About Pete MortensonPete Mortensen is the communications lead for Jump Associates. Pete has a particular talent for articulating and expressing social, design and business questions in surprising forms. A journalist by training, he has written for and edited numerous monthly, weekly and daily publications, including Spin Magazine,

Throwing Sheep in the Boardroom is the first comprehensive book written for a wide audience about the powerful trend that is reshaping your life: the Web 2.0 social networking revolution.Social networking sites are a global phenomenon. Sites like MySpace and Facebook now boast hundreds of millions of members. Online social interaction has become an indispensable part of their daily lives. This book examines the powerful forces driving this social e-revolution. It also describes the equally powerful reactions to it, and makes predictions about its far-reaching consequences. As the book’s subtitle states, Throwing Sheep in the Board is about how the Web 2.0 revolution is transforming your life, your work, and your world.About Matthew FraserMatthew Fraser, PhD, is a Senior Research Fellow at INSEAD and lecturer at the Institut d’Etudes Politiques de Paris. He completed gradu

Hello and thanks for checking out Biznik Live! We've got an exciting lineup of guests to start off 2009. First off the bat is social media superstar Guy Kawasaki and we'll be talking with him about his new book "Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition". Come back each wednesday this month to hear more from Daniel Pink (Jan 28th) and Barry Libert (Jan 21th). About Guy KawasakiGuy Kawasaki is a managing director of Garage Technology Ventures, an early-stage venture capital firm and a columnist for Entrepreneur Magazine.Previously, he was an Apple Fellow at Apple Computer, Inc. Guy is the author of nine books including Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, andThe Macintosh Way. He has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.About 'Reality Check'If the two most popular words in your company are “partner” and

About "The Knack: How Street-Smart Entrepeneurs Learn to Handle Whatever Comes Up"People starting out in business tend to seek step-by-step formulas or specific rules for success, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street-smart entrepreneurs solve problems and pursue opportunities as they arise. He calls it "the knack," and it has made all the difference to the eight successful start-ups of his career.Brodsky explores this mind-set every month in Inc. magazine, in the hugely popular column he co-writes with journalist and author Bo Burlingham (best known for his acclaimed book Small Giants). In both their column and now their book, they tell stories about real companies facing real challenges and show readers how to apply "the knack" to their own businesses.About Norm BrodskyNORM BRODSKY had already launched seven successful businesses—including a three-time Inc. 500 company—by the time he began writing the Street Smarts

You've all heard of "Rich Dad, Poor Dad" author Rich Kiyosaki, but did you know about Kiyosaki's upcoming book "Rich Brother, Poor Sister"? Join us for this exclusive interview as we find out about Robert Kiyosaki's fascinating upcoming book, hear his advice to entrepreneurs during these uncertain economic times, and hear his answers to questions from our listeners -like you! About "Rich Dad, Poor Dad"Rich Dad Poor Dad ranks as the longest-running bestseller on all four of the lists that report to Publisher's Weekly - The New York Times, Business Week, The Wall Street Journal and USA Today - and was named "USA Today's #1 Money Book" two years in a row. It is the third longest-running 'how-to' best seller of all time. About "Rich Brother, Rich Sister"Two lives, together, then apart, then together again, as a brother and a sister discover the riches of life. Rich Brother, Rich Sister combines the inspirational true life stories of Robert Kiyosaki and his sister Emi into one book that will reaffirm your belief

What makes people act irrationally? In a timely but thin collection of anecdotes and empirical research, the Brafman brothers—Ari (The Starfish and the Spider), a business expert, and Rom, a psychologist—look at sway, the submerged mental drives that undermine rational action, from the desire to avoid loss to a failure to consider all the evidence or to perceive a person or situation beyond the initial impression and the reluctance to alter a plan that isn't working. Come join us for our seventh Biznik Live interview with nationally recognized authors as we help you discover how to make your business more successful.Author BioWhen he is not writing, Ori lectures internationally in front of Fortune 500, government, and military audiences. He is also continuing his lifelong commitment to helping nonprofit causes by serving on the boards of A Home Within and The Plexus Institute. Ori also enjoys facilitating interpersonal dynamics groups for business leaders. He holds an MBA from Stanford Graduate School of Busi

Liz Lynch's Biznik ProfileLiz Lynch is author of Smart Networking: Attract a Following In Person and Online (McGraw-Hill, 2009) and a sought-after speaker who brings a practical and insightful perspective to networking that has connected with a global audience. Her printed and audio products have sold on six continents, she’s been invited to speak at conferences and organizations around the world, and her writings have been translated into multiple languages.Liz is also founder of the Center for Networking Excellence, a company that develops products, programs and seminars to help entrepreneurs and professionals get clients, build their businesses, and accelerate their careers through networking. Her bottom-line approach grew from her experience in corporate America working at some of the top firms in their industries—Goldman Sachs, Disney, Booz Allen & Hamilton, and Time Warner—to hone her strategic, analytical and financial expertise. Liz holds an engineering degree from the University of California, Be

Chris DeWolfe, CEO of Myspace said of Gerzema's book, “This book thoroughly explains how the forces of social media and consumer power are reshaping the meaning and value of brands.”Join us for a conversation with John and find out what is happening to the future of brands...John Gerzema is Chief Insights Officer for Young & Rubicam Group. One of the early founders of account planning in American advertising, John has guided brand strategies to global business and creative acclaim. Previously, John ran Fallon's international network and founded offices in Tokyo, Singapore, Hong Kong, and Sao Paulo. He holds a master’s degree in integrated marketing from the Medill School of Journalism at Northwestern University and a B.S. in marketing from The Ohio State University.

For our final Biznik Live interview in the series "Surviving & Thriving Amidst Economic Uncertainty", I'll be interviewing Van Jones, author of the hot and crucially important book 'The Green Collar Economy'. Please join us in the 2nd half of the show by calling or text-chatting in your questions. "You couldn't create a better advocate for the green-collar movement than Van Jones."-Bryan Walsh, Time Magazine"More than any other single figure, [Van Jones] has ushered the phrase 'green-collar jobs' into the political lexicon -- and economic reality." - Linda Baker, FastCompany.comVan Jones is founding president of Green For All and a senior fellow with the Center for American Progress. He is also the author of The Green Collar Economy (Harper One 2008), which is e

Just two days after his NBC Today Show appearance, we'll be honored to be speaking with Martin Lindstrom, author of 'BUYOLOGY: Truth and Lies About Why We Buy'. In BUYOLOGY, Lindstrom presents the astonishing findings from his groundbreaking, three-year, seven-million-dollar neuromarketing study, a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy.Author BioMARTIN LINDSTROM, is the CEO and Chairman of the LINDSTROM company and the Chairman of BUYOLOGY INC. As one of the world’s most respected marketing gurus, he advises top executives at companies including the McDonald’s Corporation, Nestlé, American Express, Microsoft, The Walt Disney Company and GlaxoSmithKline. Martin Lindstrom speaks to a global audience of close to a million people every year. He has been featured

Join us as Biznik host Leif Hansen asks Timothy Ferriss (author of the widely acclaimed 'The Four Hour Workweek') his thoughts on how 'free agents' (entrepreneurs, small business owners, the self-employed) can make successful decisions during these turbulent times. Ask Tim your own questions in the 2nd half of the show. This is the 2nd Biznik Live show in a four part series on 'Surviving & Thriving Amidst Economic Uncertainty""It's about time this book was written. It is a long-overdue manifesto for the mobile lifestyle, and Tim Ferriss is the ideal ambassador. This will be huge." -Jack CanfieldCo-creator of Chicken Soup for the Soul"Stunning and amazing. From mini-retirements to outsourcing your life, it's all here. Whether you're a wage slave or a Fortune 500 CEO, this book will change your life!" -Phil Town, #1 New York Times Bestselling Author of Rule #1Serial entrepreneur and ultravagabond Timothy Ferriss has been featured by dozens of media, including The New York Times, National Geographic Traveler

SummaryIn this first Biznik Live show, we'll be interviewing author Michelle Goodman on how 'free agents' can survive and thrive as business owners amidst economic uncertainty.Author BioIn addition to her recently released "My so-called freelance life", Michelle Goodman is author of the nationally acclaimed "The Anti 9-to-5 Guide: Practical Career Advice for Women Who Think Outside the Cube", an irreverent handbook for aspiring cubicle expats. Her articles and essays about alternative careers, human mating rituals, and cultural trends have graced media outlets such as ABCNews.com, CNN.com, Salon.com, The Seattle Times, BUST, Bitch, and The Bark, and have appeared in the anthologies Single State of the Union: Single Women Speak Out on Life, Love, and the Pursuit of Happiness and The Moment of Truth: Women’s Funniest Romantic Catastrophes. In her fifteen years as a full-time freelancer, she’s had the opportunity to wrangle text on computer games, marital aids, dog pajamas, home colonics, and just about anything