At The Coalface Podcast - Hosted By Jason Greenwood

Lauren (https://www.linkedin.com/in/laurenrmccullough) is the Co-Founder & CEO of Tromml - https://www.tromml.com Tromml is an advanced analytics and reporting platform designed for auto parts sellers Tromml offers growing eCommerce businesses a unified view of financial and operational data, equipped with insights and alerts designed to enhance profitability Tromml connects to all sales and operational channels including eCommerce website, marketplaces, wholesale channels and more In this episode, Jason & Lauren discuss how unique and nuanced the auto parts space truly is and why sellers in this space need deep, niche specific tools to gain and maintain market success

Andrea (https://www.linkedin.com/in/andrea-bosio) is the Co-Founder of Rewix - https://www.rewixecommerce.com Rewix is a fully featured B2B eCommerce platform Rewix has a goal of creating a B2B platform that is as easy to use as Shopify, while coming in at a super accessible price point Rewix bills itself as a B2B Ecommerce eXperience Platform (EXP). Rewix is a fast, flexible and reliable SaaS based platform designed to facilitate the sale of products and services to other business entities across a variety of purchasing journeys Rewix includes eCommerce, CRM, marketing automation and analytics, powered by AI In this episode, Jason & Andrea discuss the growth opportunities in the B2B eCommerce space and how Rewix is looking to enable more B2B brands to sell online, affordably, at scale

Joe (https://www.linkedin.com/in/joefox88) is a long time friend and SVP of Partnerships at Growave - https://www.growave.io Growave is a Marketing App for Shopify Stores providing feature-rich multiple apps in one place: loyalty & rewards, referrals, wishlist, reviews, and Instagram UGC Joe was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference We also regularly feature 'Guest Mentors' to talk about their own areas of expertise If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own quest

Rohit (https://www.linkedin.com/in/rohitmah) is the Co-Founder and CPO of Lifesight - https://www.lifesight.io Lifesight is a full stack marketing analytics platform Lifesight is a unified marketing measurements platform that empowers modern marketers to make better decisions using Universal Attribution, Marketing Mix Modelling, Incrementality Testing, and Causal AI Lifesight helps marketers Drive Profitable Growth in the Privacy-first Era In this episode, Jason & Rohit discuss marketing attribution, why he thinks it's mostly broken today and how digital marketers can do and be better

Kevin (https://www.linkedin.com/in/kevin-zaw) is a commerce and CPQ Solution Engineer at Oracle Kevin has specialized in the Enterprise B2B CPQ (Configure, Price, Quote) space for over 4 years Kevin is a CPQ expert and helps merchants design and implement CPQ solutions for both sales teams and B2B eCommerce experiences In this episode, Jason & Kevin discuss the value of CPQ technology to B2B brands and their customers and how CPQ can remove substantial friction from the B2B buying experience

Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference We also regularly feature 'Guest Mentors' to talk about their own areas of expertise If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship on this page: ⁠⁠⁠⁠⁠https://bit.ly/3Ncui1c⁠

James (https://www.linkedin.com/in/james-arnold-b68a38a) is the Co-Founder of Answerbase - https://answerbase.com Answerbase is a Helpful Content Platform, Lifting SEO & CRO Answerbase’s AI-Enhanced Helpful Content Platform Drives a Measurable Lift in Organic Traffic and Conversions Answerbase generates content that services long-tail queries that customers are asking, but also simultaneously lifts the position of short-tail queries relevant to your products Answerbase improves the position and performance of your pages but also increases visibility in product snippets and product results on SERPs In this episode, Jason & James discuss how FAQ/Q&A pages and snippets are a massively overlooked CX and SEO opportunity for most merchants and how they can best leverage the efforts they're already making for better ROI

In this Special Edition episode, Jason reviews the new Forrester '2024 State of B2B eCommerce Report' and gives his thoughts You can download the full report here: https://zoovu.com/resources/2024-b2b-ecommerce-report

Justin (https://www.linkedin.com/in/justin-irvine-670a9a22) is the Co-Founder and CEO of The Aggregate Co - https://www.theaggregateco.com The Aggregate Co is a boutique eCommerce logistics consultancy and Justin is an expert in the eCommerce logistics space Justin was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference We also regularly feature 'Guest Mentors' to talk about their own areas of expertise If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the reg

Pietro (https://www.linkedin.com/in/pietrosaccomani) is the Founder of MobiLoud - https://www.mobiloud.com MobiLoud is a low/no code platform that helps merchants develop a mobile app version of their website in 2 weeks or less Mobile Apps increase customer stickiness and loyalty via direct access to the customers mobile device Mobile Apps alert customers to deals, promotions and specials via Push Notifications and other unique mobile mechanics that keep customers coming back for more over and over again In this episode, Jason & Pietro discuss the relevance and importance of mobile apps for eCommerce merchants and how they can rapidly leverage this powerful tool in their omni-channel sales and comms arsenal!

Jennie (https://www.linkedin.com/in/jenniferralexander) is an eCommerce Consultant and long time B2B eCommerce Specalist Jennie has helped build out B2B eCommerce capabilites for some of the worlds largest, household name CPG brands Jennie is a B2B eCommerce UX/CX specialist In this episode, Jason & Jennie discuss how B2B brands can create the best, most frictionless digital commerce experiences for their customers and why it matters

Michael (https://www.linkedin.com/in/protuffproducts) is the Founder of ProTuff Products - https://www.protuffproducts.com Michael was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference We also regularly feature 'Guest Mentors' to talk about their own areas of expertise If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship on this page: ⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3Ncui1c

Philip (https://www.linkedin.com/in/philip-mchugh-9552056/) is the Executive Director of Flexcharge - https://www.flex-charge.com You can reach flexcharge via email at: CCO: Zeev.shoval@flex-charge.com VP Sales: Kort.gibson@flex-charge.com Flexcharge is an AI Driven platform that partners with merchants and payment providers to instantly review and recover failed customer transactions at no risk to the merchant and at no cost to the consumer This new Fintech platform helps merchants recover up to 30% of transactions that would otherwise be lost to overzealous credit card anti-fraud technology In this episode, Jason & Philip discuss how current global payment and anti-fraud systems conspire to rob merchants of transactions they have worked so hard to secure and how CX is and consumer trust destroyed as a result, leading to merchant brand damage and significant lost revenue

Rudy is the VP of eCommerce & Digital Marketing at AMG Medical & Founder of Human After All: https://www.linkedin.com/in/rudyabitbol http://www.amgmedical.com https://www.humanafterall.ca Rudy is an expert in B2B eCommerce and has helped to build out the eCommerce function for multiple B2B enterprises In this episode, Jason & Rudy discuss the rise of B2B eCommerce and how brands can make the jumo from legacy systems and processes to fully digitally enabled ones

Samantha (https://www.linkedin.com/in/samanthakozuch) is the Founder of The Maniscripting Journal - https://maniscripting.com Samantha was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference We also regularly feature 'Guest Mentors' to talk about their own areas of expertise If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship on this page: ⁠⁠⁠⁠⁠⁠https://bit.ly/3Ncui1c

Dean (https://www.linkedin.com/in/dean-cherny-entrepreneur-storeplay-instore-music-socialq-virtual-queueing) is the Founder of Storeplay - https://storeplay.com.au Dean and his team have created a suite of retail technology that allows brands to connect with their customers more deeply, creating sticker, more meaningful relationships with them The Storeplay suite delivers the following features: Storeplay Music: Harmonise Your Brand's Voice with Customised Music Solutions Storeplay Display: Transform Your Space with Dynamic, Engaging Visuals Storeplay Scent: Create an Olfactory Identity with Bespoke Scent Solutions Storeplay IQ: Streamline Operations with Intelligent Queue and Data Management Storeplay Media: Engage Customers with Data-Driven, Insightful Retail Media Storeplay Activate: Elevate Events into Memorable Experiences In this episode, Jason & Dean how Storeplay came to be and how retailers can create differentiated and engaging store experiences through technology

Monika (https://www.linkedin.com/in/monika-jain-6661822) is the Co-Founder of Presto - https://www.presto-apps.com Presto is a Marketplace technology platform with a deep specialisation in B2B capabilities Presto allows anyone to build a new Marketplace experience quickly and easy with their 'Marketplace in a Box' solution Presto has built out a broad suite of functionality that can support virtually any vertical, industry or use case In this episode, Jason & Monika discuss the 'rise of the marketplace' as the preferred way for many customers to buy online and what it takes to deliver a modern marketplace experience

Adam is the Co-Founder and CEO of Magnet Monster⁠ (https://www.magnetmonster.co.uk) - a specialist email marketing agency He is also the Co-Founder of Content Army (https://www.contentarmy.agency) - a thought leader focused content delivery agency Adam was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference We also regularly feature 'Guest Mentors' to talk about their own areas of expertise If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page

Gökhan (https://www.linkedin.com/in/g%C3%B6khan-erkavun⁠) is Co-Founder & CEO of StoreAutomator - https://www.storeautomator.com As a brand retailer (https://www.beautybridge.com), Gökhan found himself needing to connect to Amazon in the very earliest days of Amazon's growth curve There was nothing off the shelf to help and so he developed the connector himself - and the rest was history In this episode, Jason & Gökhan discuss the explosion of digital channels that a retailer can sell through and how it's imperative they become 'channel agnostic' so they can sell on existing, new and emerging channels quickly and easily

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Chris is the Co-Founder of Forwrd Agency - https://www.forwrd.agency Forwrd is an agency that specialises in YouTube performance marketing via YouTube ads Forwrd has seen incredible success for B2B eCommerce brands that leverage this flexible, scalable and high ROI ad channel In this episode, Jason & Chris discuss the unique benefits of YouTube advertising and how B2B brands are missing a huge opportunity if they are not exporing this global media channel